Monday, May 25, 2020

Aromarketing and airports

Airports are places of transit where thousands of people wait to get to their destinations.

They're also places where comfort and luxury are important attributes, for this purpose is important to turn to sensory experiences to entice customers.

Aromarketing is an easy and cost-effective way to create delightful atmospheres in commercial spaces. The sense of smell connects to the part of the brain responsible for emotions and memory creation, this makes it a powerful tool to build brand awareness and loyalty.

As passengers, we are alert at airports, maybe we're afraid to fly, or we fear we might miss our flight or any number of situations that can cause unease and anxiety.

When we use aromarketing, there are certain aromas we can choose to keep people calm and joyful.

Airports are big spaces, so it is important to choose the right devices and to distribute them properly to obtain maximum coverage.

Professional diffusers are designed to meet the needs of airports, their dispersion rate is far, they have a timer so you can set patterns and keep the scent even.

Airport bathrooms are a problematic area, they are used by thousands of people and foul smells are their everyday.

A professional diffuser with a lemon scent can convey cleanliness and help passengers feel an upbeat mood.

Waiting areas can benefit from lavender, it has calming properties and can help reduce anxiety and ease nervous travelers.

Orange is a scent that also has anti-anxiety properties, other scents suitable for airports are:

  • Bergamot.
  • Lemon.
  • Sage.
  • Ylang-Ylang.
  • Neroli.
  • Chamomile.

Aromarketing can elevate the user experience at airports and is cost-effective, it can also be used to incite purchases to the local vendors.

Transform any space into a delightful place with one of our home scents. There are 38 different fragrances and oil diffusers that will make out of your home or business, a place to enjoy.

. 3 important considerations to pick a scent for your business

  If you don't use scent marketing, you're missing the full potential of your brand. The nose can identify over a trillion smells, a...